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Social media is struggling to prove its ROI

Social media has more influence in the boardroom than ever, with 86% of social media professionals saying that the role of social media in their organisation’s business strategy has increased over the last two years, according to Sprout Social’s UK & Ireland Index 2022 released today.

Contributor: Gerard Murnaghan - Sprout Social | Published: 7 July 2022

Time wasting “extreme office rule” goes viral

Millions of people will have seen the extreme office rule go viral over social media and news outlets this week. But as controversial as it may be, is it actually breaking the law?

Contributor: Kate Palmer, HR Advice & Consultancy Director - Peninsula | Published: 23 June 2022

Social media candidate screening can be risky

As social media usage continues to pick up following a spike during the pandemic and employers become increasingly reliant upon these platforms to engage with candidates, Sterling has warned of the risks of a DIY approach to social media screening.

Contributor: Tim Stokes - Sterling | Published: 25 June 2021

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Should companies be responsible for their employees social media accounts?

Social media. You can't avoid it. Sure, you might say that you're taking a break from Instagram for the weekend, or that you're logging off from Facebook for a month, but they always drag you back. In 2018, Facebook has 2.23 billion registered users, Instagram has 1 billion and Twitter has 336 million, so the likelihood is, a majority of your employees are logged in.

Contributor: Liam Grime | Published: 30 September 2018

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Wetherspoons boycotting social media 

If this is a decision made by Wetherspoons in light of a detailed study of the return on investment in social media, which found that the time they spent on it was not justified by positive results, then I can only applaud them for being courageous enough to admit that, and hope that their move might inspire more companies to really address the return they get.

Contributor: Nick Lee | Published: 16 April 2018

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Recruiters admit ‘stalking’ potential employees online

With a third (30.8 percent) of recruiters admitting that they ‘stalk’ potential candidates on social media, professionals need to be savvy about what they post online. Despite this, over one in four (29.5 percent) confess that their social media profiles aren’t set to private. That’s according to the latest data from CV-Library, the UK’s leading independent job site. 

Contributor: Lee Biggins | Published: 20 March 2018

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Young people avoiding politics on social media, fearing it will harm job prospects

A survey has revealed that more than three quarters of young people think that if they discuss politics on their social media accounts, it will hurt their chances of employment in the future. The survey, which spoke to more than 6,000 people under the age of 18, also discovered young people think Brexit has negatively impacted political conversations.

Contributor: Matteo Bergamini | Published: 16 January 2018

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Social media ‘bragging’ spilling out into workplace

Social media has been blamed for the growing trend of office workers using out of office emails to brag about their summer holidays, glamourous lifestyles and even new babies. Comment Chris Meredith of LondonOffices.com.

Contributor: Chris Meredith | Published: 29 August 2017

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Germany slams social media – huge fines

News has broken that social media companies in Germany face fines of up to 50m euros ($57.1; £43.9m) if they fail to remove "obviously illegal" content in time. Comment from Defamation litigator at Mishcon de Reya, Katy Colton.

Contributor: Katy Colton | Published: 3 July 2017