Search
Close this search box.

Why senior managers should be facilitating focus groups

HR caught between a defensive senior management who hated the report , market research professionals who considered that hatred validated the process and a staff group who entered the process in good faith and expected to see an out come.

The staff survey didn’t help understand what was bothering staff, what they really thought about the changes or illicit any ideas for how things should be done differently.

The feed back was contradictory, often prompting senior managers to ask what do you think was meant by this comment or to dismiss comments with “they would say that wouldn’t they.“ If there was a message it was an uncomfortable one that employees did not trust senior managers. What was needed were some focus groups to prob a little deeper and understand a little more.

The first mistake was for senior managers to think they could facilitate focus groups. Nothing useful came out of these sessions largely because staff were reluctant to speak their mind in front of the bosses, especially as any comments were likely to be critical of the policies and initiatives of the person chairing the meeting. Independent facilitators were engaged. Their brief, using the findings of the staff survey as a starting point find out what staff are thinking and feeling. Come up with recommendations to address the distrust issue.

A random cross section of staff were selected by the independent facilitators who gave assurances to those selected that management would not have access to the names of those in the focus groups nor would any comments be attributed to individuals.

The report from the independent facilitators stated that whilst most staff had confidence in their immediate manager they did not have the same confidence in senior management. This was illustrated by poor communication, the feeling was their line manager knew no more than them and that senior management had a hidden agenda. Frequent reference was made to senior management saying ,”no decision had been made” only for the local news paper to quote a board member or “reliable source” confirming controversial plans, including changes in working practices, relocations and possible redundancies.

A significant minority complained about harassment and bullying by their manager or favouritism in the allocation of work and opportunities to go on courses.  The general view was senior managers were out of touch and yet felt they knew best because of their (out dated) experience or professional status.

Senior managers on receiving the anonymous feedback were dismissive of the process saying it simply gave an audience to a small number of disgruntled employees, that it was no surprise that in a period of uncertainty and change some employees would feel anxious, that in order to improve efficiency and reduce costs/make saving unpopular decisions had to be made. Of course in any organisation there were some poor managers but all complaints about harassment, bullying and favouritism were treated seriously by HR and senior management. Senior management also questioned whether the facilitators were in a position to explain how decisions were made in the organisation and why managers were being truthful in saying no decision had yet been made and why it might not be possible to keep staff informed of “ discussions “.

As commissioner of the focus groups and liaison with the independent facilitators HR  were caught between a defensive senior management who hated the report , market research professionals who considered the clients hatred of the findings validated the process and confirmed that the issue was that senior managers did not want to listen to staff. And a staff group who entered the process in good faith and expected to see an out come.

    Read more

    Latest News

    Read More

    2024 UK Labour Market Analysis

    7 May 2024

    Newsletter

    Receive the latest HR news and strategic content

    Please note, as per the GDPR Legislation, we need to ensure you are ‘Opted In’ to receive updates from ‘theHRDIRECTOR’. We will NEVER sell, rent, share or give away your data to third parties. We only use it to send information about our products and updates within the HR space To see our Privacy Policy – click here

    Latest HR Jobs

    University of Oxford – Christ ChurchSalary: £32,332 to £41,205 pa, with a discretionary range up to £44,732

    The position is part time (0.8fte) and permanent. 38 days annual leave (Pro rata for part time appointments). A comprehensive range of childcare services. £28,759

    Working with the CEO to establish and develop the HR and people strategic planning for the next three years. To provide professional, high quality and

    University of Warwick – WMG Salary: Competitive

    Read the latest digital issue of theHRDIRECTOR for FREE

    Read the latest digital issue of theHRDIRECTOR for FREE