How to optimise SEO in recruitment
There is no proven strategy for SEO. You have to figure it out on your own. Moreover, search engines keep updating their algorithms so you should also be up-to-date with the latest SEO news. The SEO audit will help you tremendously to find what's going wrong and then come up with an ideal solution. Conduct an audit every few months and rework your current strategy. When HR is recruiting new people they turn into marketers and sales persons. You will be marketing the job offer and the number of candidates who apply for the job is your sale. Wear your marketer hats and become an SEO expert for a while. With proper SEO efforts, you should be able to attract more applicants easily.
Article by 30 September 2022